We analyze your reviews and your competitors'.

Listram reads every public Trustpilot review of your store and your closest competitors. Public data only. You get one page a month: what is breaking, where your rivals are weak, and what to fix first.

Get in touch

Examples of automotive retailers we could start analyzing today, using only their public reviews:

Euro Car Parts Oscaro kfzteile24 GSF Car Parts Mister Auto ATP Autoteile Norauto Carter-Cash Motointegrator

None of them are clients. Their Trustpilot pages are public, and public is all we need to build your benchmark.

The problem

10,000 reviews about your business. How many did anyone actually read?

You are not ignoring your customers. You are drowning in them. And the star rating everyone watches instead hides all of it.

SURFACE LATE

Problems arrive in month two

A support queue breaks in week one. It reaches your monthly report five weeks later, after the damage is priced in.

AVERAGES LIE

The star rating cancels itself out

Service can be your most praised theme and your top complaint in the same month. A 4.1 average shows neither.

BLIND SIDE

Competitors' reviews go unread

Their customers publish exactly where they bleed: returns, fitment, silence. That is free positioning nobody collects.

The villain is not bad reviews. It is the unread pile.

Every claim in it is dated, written by a paying customer, and public. Treated as noise, it costs you quietly. Read properly, it is the cheapest market intelligence you can get.

From the public record, last 30 days · illustrative

EXHIBIT A · DELIVERY★★★★★

"Part arrived fast but the wrong caliper and the refund took three weeks of chasing."

Verified buyer · 12 March

EXHIBIT B · SUPPORT★★★★★

"Phone queue, chat bot, email silence. Nobody answers since the start of the month."

Verified buyer · 28 March

EXHIBIT C · RIVAL★★★★★

"Ordered from [rival] after this. Honestly, their delivery was next day."

Verified buyer · 2 April

How it works

Four stages. Zero effort on your side.

Every public review of your brand and the brands you compete with, classified against one fixed taxonomy and tracked month to month.

Review cards read and sorted into tidy labelled stacks; one stack's tab and one line on a floating card are highlighted in yellow

Collect

Every public review of your brand plus 3 to 5 competitors you pick. Weekly, with full history backfilled.

any language · deduplicated

Classify

Each review tagged against one fixed taxonomy: delivery, fitment, returns, support, workshop and more.

1-5 themes per review · sentiment

Track

Every theme trended month over month, for you and your competitors. New themes and spikes get flagged.

trend · polarization · anomalies

Brief

One page a month. Top shifts, direction, the customer quotes behind each claim, and who owns the fix.

no dashboard · no login

Monthly Report MARCH · YOU vs 4 RIVALS

TOP COMPLAINT THEMES (mentions · vs Feb · one scale for all bars)

Support silence32▲ +9
Delivery delays24▼ −6
Returns & refunds22· ±0

TOP STRENGTHS

Fast processing105
Staff praised by name99
OPPORTUNITY SCORE · NEG + NEUTRAL SHARE
38.2%
▼ −8.4 pts vs Feb

EVIDENCE

"Called three times about the same refund. Nobody picks up since March." · ★☆☆☆☆ · 28 Mar

Suggested owner: Head of Customer Service · Rival gap: support complaints 2.4x yours at Rival B

What lands on your desk

Not a dashboard. One page, evidence attached.

  • Top shifts first. The three movements that matter this month, with direction and size.
  • Every claim quoted. No score without the customer's own words underneath it.
  • An owner per fix. Each recurring theme mapped to the team that can actually move it.
  • Competitors included. The same categories applied to their reviews, so you see where they bleed and where you win.

The plan

Three steps, the first one is free.

STEP 1

Write to us

A name and a work email. We find your public Trustpilot reviews ourselves, no links or access needed.

STEP 2

Get your sample report

One real page built from your own recent reviews. Free. It either earns the next conversation or it does not.

STEP 3

Turn it on monthly

We backfill your history, add your competitors, and the brief arrives every month from then on.

Pricing

One monthly fee. No licenses, no seats.

START

Sample report

Free
  • One page on your own brand
  • Built from recent public reviews
  • No call attached, yours to keep
Get in touch
SETUP

Benchmark sprint

from €1,500 one-off
  • Taxonomy tuned to your category
  • Full review history backfilled
  • You plus 3-5 competitors, one lens
  • First full report in 2-3 weeks
Get in touch
ONGOING

Monthly brief

from €400/month
  • Weekly collection, monthly report
  • Trends, anomalies, competitor gaps
  • Cancel any month, keep every brief
Get in touch

The fork in the road

Find out in week one, not month two.

Keep not reading them

  • The next support breakdown reaches you five weeks late
  • The rating moves and nobody can say why
  • Competitors' weaknesses stay their secret
  • Leadership decisions argued from anecdotes

Have them read properly

  • Shifts flagged in week one, while the cause is fixable
  • Every movement explained with quoted evidence
  • A monthly map of where the field bleeds and you win
  • One page leadership actually reads

Questions we get

The short answers.

Where does the data come from?

Publicly available reviews only. We analyze what any of your customers can already read. We are an independent analytics service, not affiliated with or endorsed by Trustpilot.

Do you need access to our systems?

No. No integration, no logins, no data from your side. A work email is the entire onboarding: we find your public reviews ourselves.

Which competitors do you track?

You pick 3 to 5. We apply the same taxonomy to their public reviews, so the comparison is apples to apples, month after month.

Why not just a sentiment dashboard?

A dashboard shows you charts and leaves the reading to you. We deliver the conclusion instead: what shifted, why, the customer quotes behind it, and who should own the fix. You read one page a month, not another tool.

What if we are not a parts retailer?

The workflow was built and proven in automotive retail, and adjacent categories fit naturally: tyres, accessories, workshops, recommerce. If your customers write reviews, it works. Ask and we will tell you honestly.

Curious what your market's reviews are hiding? Write to us.

A name, a work email, a couple of lines. We reply personally, usually within a day, and figure out the rest with you over email.